Owner, Zack Richardson started ZCR & building fishing rods in 2011, and we have been constructing custom fishing rods ever since.
Zack was a full time college student studying Entrepreneurship and marketing, while minoring in Environmental science at a top tier business school, Bryant University. Throughout Zack's career at Bryant, he has been awarded the GOSS Prize, received recognition from American/RI Innovation, and has been published as one of the most successful students at Bryant.
Zack graduated in 2021 and took his education from Bryant and has applied it to ZCR ignorer to make it that much better!